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The madison/miles media Blog

Kendall Clay Louis

Kendall Clay Louis
Kendall is a former madison/miles media team member.

Recent Posts

November 03, 2015

The 6 Essential Keyword Locations

When it comes to the complicated task of search engine optimization (SEO), it's best to start with the basics — and the most basic part of SEO is keyword locations. Keywords are the search terms that people type into search engines.

Where you use them, how often you use them and even where you don't use them will impact your likelihood of...

Kendall Clay Louis


September 07, 2015

Read This Now: 5 Quick Tips for Effective Calls to Action  

A good call to action can be the difference between a site visitor and a company customer. These simple yet powerful items help kick off the inbound marketing process of converting visitors into leads — and leads into customers. With that in mind, you'll want to make sure your site's CTAs are up to par by following these five suggestions.

Kendall Clay Louis

Inbound Marketing

August 03, 2015

7 Top Tips for Building a Killer Landing Page

Enticing website visitors to come, sit, stay awhile, and possibly spend money requires you to be a darn good host — which, in turn, means you must guide guests through the "party" instead of just letting them wander aimlessly.

Kendall Clay Louis


July 16, 2015

How Often Should You Send a Company Newsletter?

One way to attract new customers (an integral part of any business and the inbound marketing process) is to meet said customers where they live: in their inbox.

There are various forms of email correspondence, but for the purpose of this blog, we’re discussing company newsletters specifically — that is, emails that contain a variety information...

Kendall Clay Louis


July 13, 2015

The Anatomy of an Amazing Blog Post

By now you know that the benefits of blogging are numerous and varied. Blogs create fresh content, optimize SEO, establish your brand, drive traffic to your site and provide an avenue to communicate with your audience. But just like most things, a blog post is only as good as the sum of its parts. Here we break down those said parts that make...

Kendall Clay Louis


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