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The madison/miles media Blog

Whitney Holden

Whitney Holden
Whitney has considerable design experience, dating all the way back to the tender age of 13, when she sold her hand-designed coloring books to a local museum’s gift shop. Since then, she’s perfected her craft, doing everything from working at an interactive agency to branding and designing packaging for independent films and anime. She’s a standout at digital work — such as websites and tablet publications — as well as presentation design and branding/identity projects.

Recent Posts

July 21, 2016

How to Get the Most from Your Designer

Maximizing communication with your graphic designer is the key to getting outstanding results. From kicking off a project with clear parameters to providing concise feedback, the way in which you communicate with your creative specialist will have a big impact on the outcome. Here, then, are five ways to make sure you get the most from your...

Whitney Holden

Design

March 07, 2016

Understanding Color Theory [Infographic]

Color theory isn’t just for painters and interior designers. It’s for anyone who wants to use the psychology of color to invoke specific emotions — that means you, marketers, business owners and brand leaders!

Understanding the meaning of individual colors and mixing them the right way in your product’s branding can make all the difference in...

Whitney Holden

Design

February 18, 2016

Visual Hierarchy in Graphic Design: Helping Readers Digest Content

While you may not consciously think much about visual hierarchy in graphic design, it's actually a critically important part of your company's content. Visual hierarchy is all about arranging and prioritizing elements in a way that creates order and communicates a coherent message. Without it, everything is as important as everything else —...

Whitney Holden

Design

February 15, 2016

Why You Need a Brand Standards Document

Imagine that you’re sitting down to watch the Big Game. As players file onto the field, you realize that their uniforms aren’t uniform. While some players stuck close to their team’s color palette, nobody is wearing exactly the same colors. Some diverged from team colors completely because they felt their color choice “looked better.” Numbers...

Whitney Holden

Design

September 17, 2015

Six Common Design Mistakes You Don't Want to Make

You've worked hard to write that white paper, eBook or blog post. Don't let all that work go to waste by making one of these six common design mistakes — any of which would do your brand a big disservice!

Whitney Holden

Design

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